build your profitable product business with mel robbins thelotco business podcast
thelotco business podcast is dedicated to helping businesses in the fashion, retail and design industries not just survive but also thrive!! It’s a show that brings you tips, tricks and strategies to help you as an entrepreneur start, manage, and grow your creative business.
If you are a small business and feeling stuck on what to do next or how to actually kick start your idea, then tune in for some straightforward, practical business advice as well as interviews with inspiring females in the fashion, beauty and homewares space who will share not just what they do, but also how.
We cover marketing, finance, motivation, mindset and so much more. Walk away inspired to know how to start your own business or take these tips to help you grow and love the business you have now.
For coaching, courses and business advice with me check out link text or come say hi in the DMs on my socials @thelotco I can’t wait to help you guide you on your small business journey!!!
Episodes
157 episodes
The 7 Essential Systems Every Profitable Product Business Needs.
In this episode, I’m pulling back the curtain on what really builds a thriving, profitable product-based business—and spoiler alert—it’s not just more Instagram reels or new packaging.After decades in this industry, from fashion lecturer...
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Season 5
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Episode 155
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17:09
How Much Does a Trade Show Actually Cost? Mennie Brand’s First Life Instyle Experience
In today’s episode, I’m joined by Andrew from Mennie Brand—an art-inspired sock label that’s grown from humble garage beginnings to a wholesale brand with over 30 stockists and counting.We recorded this before Andrew exhibits at...
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Season 5
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Episode 154
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37:21
When Your Brand Feels Off: The Real Reason You’ve Stopped Showing Up
Ever looked at your brand and thought, “This just… doesn’t feel like me anymore”?Yep, same. In this episode, I take you behind the scenes of my own rebranding wake-up call (hello five-year-old podcast cover 👋) and guide you through the e...
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Season 5
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Episode 153
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9:33
10 Trade Show Mistakes That Are Costing You Sales (And What to Do Instead)
If you're investing time, money, and energy into exhibiting at a trade show, the last thing you want is to walk away with zero results (or worse… minus dollars and dashed confidence 😬).In this episode, I break down the 10 biggest mistake...
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Season 5
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Episode 152
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11:19
How to Add a Digital Income Stream to Your Product Biz
This week, we’re rewinding a very popular episode of the podcast—and trust me, it hits even harder right now.If you’ve ever thought about adding a digital layer to your product-based business—or if you’re quietly wondering what’...
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Season 5
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Episode 151
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17:18
5 Reasons Your Brand Identity is Costing You Sales
Let’s get one thing straight—your branding is not just about a cute logo or a pretty Instagram grid. If your product isn’t flying off the shelves (real or virtual), it’s time to look at what your brand is really saying....
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Season 5
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Episode 150
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8:19
From Garage to Cult Retail: The Story Behind Natural Supply Co’s 10-Year Evolution.
In today’s episode, I’m joined by two of the loveliest humans—Sarah and Celeste from Natural Supply Co. These two are not only the co-founders of one of Geelong’s most beloved retail stores, but they’ve also built a beautiful, values-led busine...
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Season 5
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Episode 149
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47:22
Contrast Is Queen: The Overlooked Secret to Higher Sales, Scroll-Stopping Brands, and Killer Conversions
In this solo episode, I’m diving into something I’m wildly passionate about—contrast. Whether it’s your website, your Insta tiles, your packaging, or your trade show banners… if your brand blends in, it’s losing money. Full stop...
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Season 5
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Episode 148
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15:43
Building Credibility and Visibility – A PR Guide with Gloria Chou
Feeling like your brand is stuck in Instagram limbo, screaming into the algorithm void? Enter: PR badass Gloria Chou. In this game-changing episode, we break down how to actually get seen, featured, and taken seriously—without spending...
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Season 5
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Episode 147
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25:56
Retail, Reimagined: The Story Behind Pre Loved Geelong with Lou Hammer
In this episode, I sit down with Lou Hammer, the powerhouse behind Pre Loved Geelong—a thriving secondhand and consignment store that started as a pop-up hustle and now boasts a bricks-and-mortar location, thriving online sales, and a ...
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Season 5
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Episode 146
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38:26
From Sketch to Shelf: The Truth About Product Development with Millie Richards
Ever had a product idea rolling around in your brain—or maybe sketched in your notebook—but no clue how to bring it to life? In this episode, I’m joined by the product development powerhouse Millie Richards, and let me tell you, this c...
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Season 5
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Episode 145
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46:03
Mastering the Messy Middle: Strategies for Business Growth
Ever feel like you’re doing all the things in your business—posting on socials, packing orders, launching products—but STILL not getting the results you want?Yep. You're probably in the messy middle. Not a newbie anym...
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Season 5
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Episode 144
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22:10
5 Critical Warning Signs You Need a New Marketing Approach
Are you marketing your little heart out 24/7 but still hearing crickets when it comes to actual sales? Or maybe your traffic is fine but conversions? Not so much. If you're nodding along, this episode is your wake-up call.Today,...
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Season 5
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Episode 143
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14:06
Overcoming Money Blocks: A Path to Entrepreneurial Success. Guest series episode 5 Carla.
In this episode I interview Carla Townsend, a money mindset and success coach. We delve into practical advice for female entrepreneurs looking to overcome financial barriers, the critical role of money mindset in achieving business success, and...
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Season 4
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Episode 142
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54:32
From Dream to Design: How Kiralee Built Murkani Jewellery into a Global Brand
💫 In this episode of thelotco business podcast, I sit down with Kiralee, the brilliant mind behind Murkani Jewellery. From an idea that lingered in her mind for years to a thriving global jewellery brand, Kiralee shares the up...
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Season 4
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Episode 141
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47:52
Unlocking Business Success: The Power of Mindset with Mandy Napier. Part 3 Guest Speaker Series
Overcoming Self-Limiting Beliefs: An Interview with High Performance Mindset Coach Mandy NapierIn this episode I interview Mandy Napier, a high-performance mindset and executive coach with over 14 years of experience. Mandy s...
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Season 4
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Episode 140
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37:41
Mastering Wholesale & Retail: Business Lessons from Marmoset Found (Nareen Holloway)
Building a Sustainable and Ethical Homewares Brand: An Interview with Nareen Holloway from Marmoset FoundIn this episode I interview Nareen Holloway, the founder of the homewares company Marmoset Found. Nareen shares her journey from wo...
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Season 4
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Episode 139
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39:39
From Art Teacher to Entrepreneur: The Mary Maker Studio Story Part 1 Guest Series
Unleashing Creative Business Success with Brydie Stewart from Mary Maker Studio In this episode I chat with Brydie from Mary Maker Studio about the intricacies of turning creative passio...
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Season 4
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Episode 138
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43:47
Unleash the Power of Email Marketing And Triple Your Sales. Part 4 Series Retail
Let's talk about the critical role of email marketing in driving sales and building customer relationships. We discuss the common pitfalls businesses face, such as neglecting email marketing in favour of social media, and then provi...
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Season 4
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Episode 137
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26:48
Top 10 Things Successful Product-Based Business Owners Do To Win The Game. Retail Series Pt 3.
Ever wondered what things product-based business owners do to get ahead?Have you ever tried to figure out what they have in common?After more than 25 years working with 100's of product-based businesses and successful entreprene...
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Season 4
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Episode 136
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14:51
10 Reasons Why You Need To Be On Shopify. Retail Series Part 2
What platform should I use for my website? This is a question I see asked ALL the time. Now my answer is always Shopify if you are an eCommerce and product-based business. Listen in today to find out the 10 reasons ...
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Season 4
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Episode 135
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24:01
Quick Ways to Boost Your Ecommerce Sales- Retail Series Drop Episode 1
Retail Week Series Episode 1.Hands up if you want more sales? Whether that is selling more on your own ecommerce store (DTC) or selling wholesale there are 3 ways to increase your sales.Get more customers (new ones)Get th...
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Season 4
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Episode 134
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19:27
5 Things You Must Include In Your Catalogue To Boost Conversion Rate (Part 4- Wholesale Series)
Want to maximise conversions and get more buyers over the line and start stocking your range in their stores?Make sure you include these 5 things in your Wholesale catalogue.In this super quick episode I explore the five essential e...
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Season 4
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Episode 133
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15:24
Sales Agent? Good Or Bad For Your Brand When Wholesaling (Part 3 Wholesale Series)
This is a question I get asked quite a lot in my 'How to Wholesale' program.Should I work with a Sales Agent?How much % commission do they take?Where do I find them?And then BUT that is so much % off what I already receive for w...
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Season 4
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Episode 132
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19:08
Unlocking Growth: The Power of a Stockist List on Your Website (Part 2 in Series Wholesale Week).
The Importance of Listing Stockists for Retail BrandsIn this episode I share WHY brands need to make their stockist information easily accessible online. I discuss the benefits of having a stockist list, including higher sales rates, bet...
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Season 4
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Episode 131
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7:37